I've realised that the only way you know if jingles work or not is when you hear them used on the air. This is perfectly illustrated on JAM Creative Productions' website
in a section called "JAM On The Air".
There's far too much to talk about, but one of the highlights comes from BBC Radio 1 in 1992 when Ron Keitz won the prize to go and see a jingle being produced in Dallas as part of Radio 1's 31 Days In May Competion.
Steve Wright always feeling the need to butt in, can be heard groaning when a Radio 2 jingle is played although I bet he had no idea that he'd be working for them four years later!
Overall this shows that the guys who do the singing really enjoy what their doing and
Jon Wolfert is one of the finest perfectionists when it comes to production.
Maybe when I get a bit of extra bob I'd love to pop over and see Jon and the guys in action.
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